The Triller Fight Club card featured by Jake Paul’s knockout victory over Ben Askren will likely be one of the most successful pay-per-view payouts of 2021.
The event, which featured four boxing matches on the main card, sold over a million pay-per-views with the show’s final numbers still being worked out. According to sources speaking to MMA Fighting on Monday, total pay-per-view sales will likely drop to between 1.2 million and 1.6 million purchases once all is said and done.
Those are monstrous numbers for a new promotion hosting an event after Triller previously only produced the card that featured Mike Tyson when he returned to action in an exhibition game against Roy Jones Jr. from leaving last November.
The buzz surrounding the Paul and Askren fight was astronomical and it looks like pay-per-view sales followed suit after the event trended on Google and social media throughout the weekend.
Very few pay-per-view events represent a million buys, so this must be considered a huge success for Triller after the social media platform promoted a huge event that also included musical performances by The Black Keys. , Justin Bieber, Ice Cube and Snoop. Dogg.
Turning to the events of 2021 alone, the recent Conor McGregor-Dustin Poirier fight set the benchmark for pay-per-view shopping this year, after that event reportedly sold around 1.6 million purchases in the world and 1.2 million domestically in the United States.
Based on the information currently available, the Paul vs Askren-titled Triller card would be at least close to matching those numbers in the US, but the final tally will take weeks to count.
The next big Triller event will take place on June 5 when Teofimo Lopez defends his WBA, IBF, WBO and Ring lightweight titles against George Kambosos Jr.